Dolgozzon a vevő! „Aktív ügyfél" - politika a szolgáltatásmarketingben: A cikk teljes tartalma jelenleg nem elérhető

Zoltán Veres

Let customer work! „Active Customer" - strategy in service marketing

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Authors

Zoltán Veres

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Published

2019-12-18

How to Cite

Veres, Z. (2019) “Let customer work! „Active Customer" - strategy in service marketing: This article is not available”., The Hungarian Journal of Marketing and Management, 32(5), pp. 41–44. Available at: https://journals.lib.pte.hu/index.php/mm/article/view/1947 (Accessed: 18 May 2024).

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Issue

Vol. 32 No. 5 (1998)

Section

Strategic planning

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