The adoption of renewable energy sources among the Hungarian population

Authors

  • Mária Törőcsik Pécsi Tudományegyetem
  • Péter Németh Pécsi Tudományegyetem
  • Eszter Jakopánecz Pécsi Tudományegyetem
  • Krisztián Szűcs Pécsi Tudományegyetem

Keywords:

energia, energiaforrások, innováció, innováció-elfogadás, szegmensek

Abstract

The sympathy for renewable energy sources is high in Hungary, however, the usage of them is not satisfactory. This study focuses on the results of a research on a large sample, especially the awareness, usage and sympathy of energy sources. Since the usage of renewables needs investments and knowledge about them, the levels of innovation adoption is examined in the study.

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Published

2019-11-01

How to Cite

Törőcsik, M., Németh, P., Jakopánecz, E. and Szűcs, K. (2019) “The adoption of renewable energy sources among the Hungarian population”, The Hungarian Journal of Marketing and Management, 48(Különszám), pp. 89–101. Available at: https://journals.lib.pte.hu/index.php/mm/article/view/940 (Accessed: 13 May 2024).