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  1. Home /
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  3. Vol. 51 No. 3 (2017)

Vol. 51 No. 3 (2017)

marketing-menedzsment-2017-03-01.jpg

Published: 2017-09-01

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  • Sociological Studies of Consumption: Structural Determination, „Free-Floating” Lifestyles or Something Else?

    Viktor Berger
    1-9
    • PDF (Magyar)
  • Generational consumption in the light of household life-cycles

    Ágnes Neulinger, Márta Radó
    10-17
    • PDF (Magyar)
  • Generational differences in values empirical research results based on different generational age classifications with different starting points

    Eszter Pál, Mária Törőcsik, Eszter Jakopánecz
    18-32
    • PDF (Magyar)
  • The economic philosophical aspects of consumerism

    János Weiss
    33-40
    • PDF (Magyar)
  • Branding tourism destinations II.: online appearance and communication of the brands of Hungarian destinations

    Ivett Sziva
    41-49
    • PDF (Magyar)
  • Analyzing eating styles based on DEBQ in a complex way - analyzing the associations between the eating styles and background variables

    Adrienn Dernóczy-Polyák, Veronika Keller, Ida Ercsey
    50-61
    • PDF (Magyar)

Book review

  • Bábosik Mária (ed.): Vezetés a közjó szolgálatában: közpénzügyi gazdálkodás és menedzsment. Typotex Kiadó, Budapest, 2017

    Mariann Benke
    62-64
    • PDF (Magyar)

Full edition

  • Marketing & Management 2017/3.

    Marketing & Menedzsment Szerzők
    64, [2]
    • PDF (Magyar)

Language

  • English
  • Magyar

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