„Low Flame Management": New challenge to management theory and practice in Eastern Europe
Absztrakt
There are typical crisis situations and already well known crisis management techniques. But a new type of crisis emerged in the economic transition of East-European countries: companies had to shut large production capacities because of the collapse of their traditional markets - but the remaining parts of the firms could operate without an imminent threat of bankruptcy. The management of a company possessing unused assets required a new technique: the "low flame management technique". This management practice has a special character as well as ominous consequences on the longer run - and offers also some lessons both for company management in general and for decision makers responsible for the economic policy of a country.
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2019-12-21
Hogyan kell idézni
Hoványi, G. (2019) „„Low Flame Management": New challenge to management theory and practice in Eastern Europe”, Marketing & Menedzsment, 30(1), o. 27–31. Elérhető: https://journals.lib.pte.hu/index.php/mm/article/view/2514 (Elérés: 22 november 2024).
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