International Joint Ventures: Culture and Performance

Szerzők

  • Giora Avny Derby University Israel ; University of Pécs

Absztrakt

The present study focuses on studying the perception of joint ventures, which have prevailed in recent years due to globalization, and in an effort to shed some light on the contribution of organizational and national culture to the performance of international joint ventures in which Israeli firms take part. Organizational culture is a collectively internalized deeply embedded set of beliefs, expectations and assumptions that influence and guide thinking and behavior among joint venture members. Contradicting findings continue to be confusing regarding the nature of the relationship between partners’ cultural differences and joint venture performance.

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Megjelent

2019-10-21

Hogyan kell idézni

Avny, G. (2019) „International Joint Ventures: Culture and Performance”, Marketing & Menedzsment, 40(4), o. 81–86. Elérhető: https://journals.lib.pte.hu/index.php/mm/article/view/720 (Elérés: 29 március 2024).

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