AZ AKADÁLYMENTES TURIZMUS ÉLMÉNY ÉS VENDÉGELÉGEDETTSÉG SZEMPONTÚ MEGKÖZELÍTÉSE A SZÁLLODA SZEKTORBAN

Abstract

Today, barrier-free tourism is playing an increasingly important role in different countries, in which
tourism organizations and professionals also play an important role. Its conceptual boundaries have
now widened, which means that the topic can be approached from more and more perspectives. A
lot of people in today’s world have some form of disability that affects their entire lives, including
their travels. Thus, in different countries, it can be said in Hungary that the tourist opportunities of
people with disabilities are different from those of a “normal” person. Considering the present
aspects, the aim of the study is to present a comprehensive picture of the relationship between
barrier-free tourism, hotel experience and guest satisfaction in order to get to know the topic from
a new perspective compared to its previous approaches. In addition to the above aspect, the study
also presents an approach to accessible tourism in terms of quality of life and sustainability that
can also be related to the topic of hotel experience and guest satisfaction. The study shows that
barrier-free tourism is very important for people in today’s world. In my opinion, the biggest
problem with barrier-free tourism in terms of services is subjectivity, which means that companies
cannot fully meet all their “injured” expectations at the same time, so it is important to choose the
right target group. In my opinion, measuring customer satisfaction and quality for consumers with
disabilities is also important for companies, as it can provide relevant information to company
leaders about the weaknesses and strengths of products and services (in order to select the right
target group) for greater future success.