Platz, Petra. „Experiential Marketing in Wine Tourism: The Role of Winery Tours and Tastings in Building Customer Engagement. A Netnographic Analysis of Family-Owned Wineries in the Lake Neusiedl Region”. Marketing & Menedzsment, köt. 59, sz. 1, 2025. június, o. 60-67, doi:10.15170/MM.2025.59.01.06.