@article{Szabo_Kovacs_Murai_Voros_Kehl_2021, title={An age-representative exploration of pro-social behavior: human generosity-offerings, expectations, and fairness}, volume={55}, url={https://journals.lib.pte.hu/index.php/mm/article/view/4984}, DOI={10.15170/MM.2021.55.KSZ.02.01}, abstractNote={<p><strong>THE AIM OF THE PAPER</strong></p> <p>Fairness and other-regarding preferences arguably are defining factors of the experiments conducted with dictator games, which provide an opportunity to examine the components of pro-sociality. Our analysis focuses on the experimental results suggesting that offerings and expectations are based on egalitarian behavior. Besides that, we attempted to explore the age-specific characteristics of hypothetical dictator games.</p> <p><strong>METHODOLOGY</strong></p> <p>We used survey data of an age-representative sample to measure how the results support previous research findings stating that generosity and its age-related aspects play a crucial role in the formation of human decisions and expectations.</p> <p><strong>MOST IMPORTANT RESULTS</strong></p> <p>Our results confirmed the dominance of hyper-fair behavior. However, significant differences were found across the dictator game variants in terms of the amounts of money marked. Subjects in cases of charity-offering, recipient-offering, and expectation give lower amounts on average compared to recipient-offerings and fairness, respectively. In contrast, the marked amounts are higher for recipient-offerings than for expectations with the absence of any significant age-effect.</p> <p><em>Acknowledgements:</em> The project was financed by the European Social Fund: Comprehensive Development for Implementing Smart Specialization Strategies at the University of Pecs (EFOP-3.6.1.- 16-2016-00004). Declarations of interest: none.</p>}, number={Különszám 2}, journal={Marketing & Menedzsment}, author={Szabo, Zoltan and Kovacs, Oliver Bela and Murai, Gabor and Voros, Zsofia and Kehl, Daniel}, year={2021}, month={szept.}, pages={5–19} }